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PROJECT/THESIS
Author O Dwyer, Seon.

Title Consumer Behaviour - A Comparison Study: Irish & English Generation Y in the Retail Industry. [thesis] / Seon O Dwyer.

Publisher Limerick : Limerick Institute of Technology, 2017.

LOCATION CLASS NO. STATUS
 Theses Moylish  Thesis BUS. M & M. 17/08    AVAILABLE
Descript 63 p. ; 30cm.
Thesis Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Bibliog. Includes bibliographical references and appendices.
Subject Theses -- LIT -- Moylish.
Marketing & Management -- Theses.
Marketing & Management.
Consumer behavior.
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